TIME has named theGroup among the world’s 100 most influential companies in its inaugural list of businesses shaping the future of society.
Editors, correspondents and industry experts all submitted nominations for the first everlist, which also includes the likes of Roblox, Netflix and Nintendo. The news organisation then evaluated all the nominees using criteria such as relevance, leadership, innovation, impact, ambition and success.
The final list runs the gamut from enterprising start-ups to firmly-established industry veterans, split into distinct categories including pioneers, leaders, innovators, titans and disruptors. TheGroup falls squarely under the umbrella of ‘innovators’, a field it shares with TikTok, Duolingo, Spotify and Moderna, to name just a few.
Subheaded ‘fostering creativity’, Rebecca Katzman’sfor the Group cites the company’s during the pandemic (up 21% year-on-year), alongside initiatives including Braille Bricks and ‘hybrid learning resources’ (presumably Education).
TheGroup’s CEO Niels B. Christiansen told TIME: “I have never gotten so many letters… [about] how important play has been.” The numbers tell a similar story: the company’s revenue year-on-year in 2020, totalling an eye-watering 43.7 billion DKK (approximately £4.95 billion).
Its latest accolade comes just two weeks after Reptrak named theGroup the for the second year in a row.
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