is the first theme to be displayed in its own spherical universe, thanks to a partnership between ToySphere and the Group.
A new way of shopping has reached, inspired by the site . First launched in September 2020, the website displays products according to themes in scrollable, dynamic spheres. Users can drag and zoom to find products and information related to any range, from to , including some fan-made items. At the time of launch, ToySphere was not affiliated with the Group in any way.
Now, a similar style of browsing is possible onfor only. The is powered by the same technology as ToySphere and offers fans the opportunity to see all products from the range in one smooth 360° rotation, along with extra snippets of information about the sets.
While links within theUniverse Sphere will take you through to the relevant product pages on the official online store, the main thrust of the experience is to offer a deep dive into the entire theme (and all that it encompasses, including videos and character bios).
We’ll keep you updated as to whether any moreranges might be seen in this new ToySphere format on .
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